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Lost Client Letters: Rupert the Dog Series

The famous 'Raise the Dead' lost client letters, featuring Rupert the Dog! Unlike any so-called 'marketing' letters you've ever seen, this sequence of three linked letters is devastatingly effective in enticing 'missing in action' clients back into the salon - in fact, many Members of the WSM Inner Circle marketing & mentoring program report a response rate of upwards of 40%! Use all three letters, one after the other, no more than a week apart...and don't be afraid to replace Rupert with your own dog, cat, even your budgie, if you have one :-)

"I changed it to my dog Hershey :) I had 6 respond on the first letter, another 3 on the second. Fantastic." Marylinn Reis, Mia Bella Salon and Spa, Tuscon AZ



" I could not even pay the rent…but good old Rupert the Dog came through for me! We sent the first letter to 100 ‘lost’ clients and got 37 ladies back – just off the first letter! We did it 3 months later again to another ‘lost’ 100 and we got another 25 back. Nearly all of them have become regular clients again." Mark Gibbs, Shellmark Hair Shack, Boronia, VIC, Australia

"With retail and up-sells and regular re-bookings we have reckoned in this financial year alone its brought in over $25,000 not including future value of regained clients.  If not for WSM I would never have thought it would work so well for so little cost! Love your style guys!" Stephen Green, Streamline Hair Design, Bonny Hills, NSW

This purchase includes:-

1st Letter

The first Raise the Dead Letter
1st Letter Envelope

The envelope the first letter is sent in
2nd Letter

The second Raise the Dead Letter
2nd Letter Envelope

The envelope the second letter is sent in
3rd Letter (Postcard format)

The Rupert the Dog postcard

This template is in A4 format. That's 210 x 297 millimeters.

Price: $149.00

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